Bing’s new AI update takes the search engine to new heights with over 100 million daily active users

According to leaked sources, there are more than **450 million monthly active users** on Bing. Microsoft’s Bing has exceeded **100 million daily active users** around a month after its AI update. Bing is the second largest search engine worldwide, with a **2.47% market share**. Microsoft generated **$8.53 billion** in search advertising revenue in the 2021 fiscal year. Bing is available in **105 languages** and **238 countries**.

Microsoft announced the news via a blogpost published on Wednesday, calling the number “a surprisingly notable figure.” Engagement with the search engine has also improved, with more people conducting daily searches, according to the company.
The New Bing and Edge – Progress from Our First Month  | Bing Search Blog

Microsoft has sought to position the AI-powered Bing as a threat to Google’s search dominance. In an interview last month, Microsoft CEO Satya Nadella called Google “the 800-pound gorilla in search,” adding, “I want people to know that we made them dance.”
Microsoft’s Bing Exceeds 100M Daily Active Users After AI Update (businessinsider.com)